Lincoln Corsair 

Crafting Visual Stories: Bringing Ideas to Life

4 Exterior & 4 Interior images showing different trim levels and colors

our brief: 

• clear description of the background ( such us urban or country road )

• the time of the day and lighting situation

• definition of the angle of the vehicle / interior

• create images that feels natural, yet is rich in color and sophisticated

our task:

• search across multiple stock image providers 

• various layout proposals with grayshades of the car to simplify the decision-making process fot the ageny and client

• optimization of the selected back plates with CG set extension and a selection of skies from our database

• visualization the cars & interors via CG and integrate them in the background

• adjust the images in terms of look & feel

client: Lincoln    ad agency: Hudson Rouge     cars: CG     backplates: stock by Maground & CGI backgrounds